A strong consideration of an SBIR/STTR project can be the Commercialization Plan. This webinar includes tips on developing the components of a credible commercialization plan from demonstrating market opportunity, to product/technology considerations, developing a business strategy and building your team. Reviewer exceptions are covered throughout along with agency requirements and more.
Presenter: Jerry Hollister
Jerry Hollister is a BBCetc Principal Consultant, joining the company in 2017 with 30 years of leadership experience in government, higher education, non-profit and for-profit enterprises. After earning an engineering degree from the University of Michigan, he served as commissioned Naval Officer in the Civil Engineer Corps and a warranted Contracting Officer for the Dept. of Defense. Prior to joining BBCetc, Jerry was Chief Operating Officer for Michigan-based Niowave, a developer of superconducting electron accelerators, where he worked to build the successful start-up company from 2008-17. Jerry was instrumental in Niowave receiving over 45 SBIR awards. Niowave was named the 2010 SBIR/STTR Small Business of the Year by the Dept. of Energy and, in 2016, was honored with the S.B.A.’s Tibbetts Award, which recognizes the best in SBIR achievement. Before joining Niowave, Jerry served in a number of non-profit and educational roles following his honorable discharge from the Navy.
Do you know about Michigan’s SBIR/STTR Assistance Program? The Michigan SBIR/STTR Assistance Program provides SBIR/STTR training and proposal development services to technology companies with most costs covered by a state grant. The program is managed by BBCetc.
Funds for this initiative were provided by the 21st Century Jobs Fund, a MSF program designed to accelerate the growth and diversification of Michigan’s economy.