A credible commercialization strategy not only helps you evaluate your customers and market, it is critical to garnering the attention of funding sources. A solid commercialization plan is also a key differentiator in SBIR/STTR proposal reviews, so it is important to know what your target agency/institute expects to see in a well-planned path to market. This half-day class will cover the key components of an effective plan, how to find and use cost-effective market research to direct your efforts, supporting documents you will need and other tips to guide your efforts.
Training is in Rm G201 (map)
What is SHARP and how can it help me?
Through the Sustainable Heartland Accelerator Regional Partnership (SHARP), BBC Entrepreneurial Training & Consulting (BBCetc) and KU, in collaboration with the five-state Midwest IDeA region (KS, OK, NE, ND, SD), is establishing a technology transfer accelerator hub in Kansas City. The SHARP Hub will provide a host of resources, including partnership opportunities and business development activities, laser focused helping your technology reach the marketplace and make a difference.